Training Objectives (1)
  • Mengetahui beberapa jenis penelitian dari 
   sudut pandang statistika
  • Ch. 2 & Ch. 3 : Marketing Research, Malhotra, 
   2007
  • Ch. 1 & Ch. 2 : Marketing Research, Wrenn, 
   2002
      Training Objectives (2)
  • Mengetahui tahapan yang benar dalam 
   menyusun kuesioner
  • Ch. 1 : A Decision Making Approach, Groebner 
   et. all, 2011
  • Ch. 1 : Business Statistics, Groebner et. all, 
   2011
  • Ch. 6 : Marketing Research, Wrenn, 2002
            Training Objectives (3)
   • Mengetahui dan dapat melakukan analisis 
     berkaitan dengan Validity & Reliability Test
   • Ch. 1 : A Decision Making Approach, Groebner 
     et. all, 2011
   •                                     th
     Ch. 4 : Reading Statistics and Research 6  Ed, 
     Huck, 2012
   •                             nd
     Ch. 4 : SPSS for Intermediate 2 , Leech, 2005
             Training Objectives (4)
    • Dapat menentukan ukuran sampel yang tepat 
      dalam melakukan penelitian 
    •                      nd
      Ch. 3  : Bus. Statistics 2  Ed, Sharpe, 2012
    • Ch. 1 : A Decision Making Approach, Groebner, 
      2011
    • Ch. 14 & Ch. 15 : Marketing Research, Malhotra, 
      2007
    • Ch. 7: Marketing Research, Wrenn, 2002
      Training Objectives (5)
  • Memahami dan melakukan Uji Normalitas.
  • Ch. 5 : Applied Statistics Using SPSS Statistica 
   Matlab and R, Marques de sa, 2007
  • Mengetahui dan dapat melakukan one sample 
   test (Parametric / Non Parametric)
  • Ch. 13  : Business Statistics 2nd Ed, Sharpe, 2012
  • Ch. 9 : Business Statistics, Groebner, 2011