BCA
  Case study analysis is an integral part of a 
   course in strategic management. The 
   purpose of a case study is to provide 
  students with experience of the strategic 
    management problems that actual 
       organizations face… 
       Introduction to case study 
   • A case study is a particular account of a set of circumstances 
    faced by an  industry, specific organization or individual.
   • It provides information about a real life business situation and 
    gives    examples  of  how  strategic  issues  are  managed  by  real 
    organizations.
   • A case study describes an actual situation, such as the current state of 
    an    industry  and  factors  influencing  it  or,  for  example,  specific 
    problems facing an  organization.
   • When undertaking such analysis, you would be expected to utilize 
    relevant theoretical concepts and frameworks.
      Objective of Business Case study 
   1. Increase your understanding of what managers should and should not do 
     in  guiding a business to success.
   2. Build  your  skills  in  sizing  up  company  resource  strengths  and 
     weaknesses    and  in  conducting  strategic  analysis  in  a  variety  of 
     industries and  competitive situations.
   3. Get  valuable  practice  in  identifying  strategic  issues  that  need  to  be   
     addressed,  evaluating  strategic  alternatives,  and  formulating  workable 
     plans  of action.
   4. Enhance your sense of business judgment
   5. Gaining in-depth exposure to different industries and companies, thereby  
     acquiring something close to actual business experience.
   Approach to case study analysis 
  •  Read the case study 
  •  Situational analysis 
  •  Problem/decision statement 
  •  Strategic analysis 
  •  Strategic alternative 
  •  Recommendation  
    Step 01: Situational analysis 
  • The situation phase of the problem solving 
   process is basically a synopsis and evaluation 
   of a firm current situation.
  • Situational analysis
      Internal analysis 
      External analysis