Course Objectives
         1. Understand the Strategic management concepts.
         2. Improve student knowledge on corporate 
                 governance. 
         3. How to create competitive advantages to business.
         4. Develop students’ skills in strategy formulation, 
                 implementation and evaluation.
         5. How culture differences affect management.
         6. Develop the knowledge on the influence of social 
                 responsibility on business strategy.
                                                    Copyright © 2015 Pearson Education, Inc.                                                1-2
                                    Teaching Techniques
         Lecturing and discussions.
         Using cases in teaching : Real cases and 
                problem solving.
          Presentations from students.
          Group work, teamwork and assignments
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                                                      Evaluation
         30% Preparation of Strategic Plan and other
         Assignments
         10% Attendance and Participation.
         10% Article presentation  
         60% Final exam 
                                                    Copyright © 2015 Pearson Education, Inc.                                                1-4
                                     Learning Objectives
         Understand the benefits of strategic 
                management
         Explain how globalization and environmental 
                sustainability influence strategic management
         Understand the basic model of strategic 
                management and its components
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                                     Learning Objectives
         Identify some common triggering events that 
                act as stimuli for strategic change
         Understand strategic decision-making modes
         Use the strategic audit as a method of 
                analyzing corporate functions and activities
                                                    Copyright © 2015 Pearson Education, Inc.                                                1-6